Information, Propaganda, and the Northern Audience

Lloyd’s map also served a political and psychological purpose. It was published in the North at a time when public confidence in the Union war effort wavered. Early Confederate victories at Bull Run and elsewhere had shaken morale. The map, with its clear depiction of the South as a defined, knowable region, helped to domesticate the conflict—t

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A Map for War: Use and Purpose

While Lloyd’s map was sold commercially, it was far from a mere decorative object. During the Civil War, maps were vital instruments of communication, strategy, and morale. For the Union military, maps like Lloyd’s provided a quick reference to the geography of the South. Officers, correspondents, and even armchair strategists could trace ca

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James T. Lloyd: The Entrepreneur of Wartime Cartography

James T. Lloyd was not a military engineer or a surveyor by training; he was a businessman. Based in New York, Lloyd had established himself in the mid-19th century as a prolific map publisher and engraver. His “Lloyd’s” imprint became widely recognized for producing accessible and affordable maps and atlases for the general public. By the

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